MeshMerchant Octopus
MeshMerchant Octopus
MeshAds Performance-Based Feed Optimization

Bid on Winners. Stop Wasting Spend on Losers.

MeshAds pulls product-level performance from Google Ads and Meta, then applies rule-based labels and exclusions to your Google Merchant Center feed — so your budget flows to the products that actually convert.

  • Connect Google Ads and Meta (Facebook) Ads
  • Rules on ROAS, CTR, spend & conversion rate
  • Set custom labels or exclude underperformers
Get Started east See Features
2
Ad Platforms
30-day
Performance Window
∞
Products on Pro

MeshAds Dashboard

Rules Active
Top Performers
128 Products
Auto-tagged for priority bidding
trending_up
Mid Tier
412
Stable performers
Needs Review
76
Lower priority
RULES APPLIED
3 Active
ROAS 3.2x
avg. performance
✓
ROAS Rule
24 products tagged
↑
CTR +32%
this week
Core Features

Performance-Based Product Filtering

Pull product-level performance from Google Ads and Meta, then turn it into CTR, ROAS, spend, and conversion-based rules.

trending_up

ROAS-Based Rules

Filter or label products by return on ad spend so your feed stays focused on the products that are actually profitable.

analytics

CTR & Conversion Rules

Spot high-click and high-converting products — and exclude items with poor CTR or zero conversions after meaningful clicks.

payments

Spend Controls

Catch high-spend, low-conversion products before they drain your budget, and stop bidding on losers automatically.

label

Custom Labels (0–3)

Set Google Shopping custom labels based on performance so you can segment campaigns and bid smarter on your winners.

sync

Apply to GMC

Apply rules whenever you want and push the updated labels and exclusions straight to your Google Merchant Center feed.

campaign

Google Ads & Meta Data

Connect both Google Ads and Meta to analyze product-level performance over a configurable 30-day window.

Automation Process

Rules-Based Feed Optimization

From connecting your ad accounts to syncing results back to Google Merchant Center — in four steps.

1

Connect Google Ads & Meta

Link your Google Ads and Meta (Facebook) Ads accounts in a few clicks.

2

Set Your Rules

Define thresholds for ROAS, CTR, or conversions and choose how to label or exclude products.

3

Apply to Your Feed

Apply rules to update labels or exclude underperforming products, then sync the changes to GMC.

4

Track Results

Review performance metrics and refine your rules as results improve.

The Performance Data It Pulls

Product-level signals from both ad platforms, over a configurable 30-day window.

campaign Google Ads
  • Impressions & clicks
  • CTR & spend
  • Conversions & ROAS
Meta
  • Purchases
  • Reach & impressions
  • Action values
Pre-Built Templates

Start in One Click

Skip the setup. Apply a battle-tested rule template, then fine-tune the thresholds to fit your store.

trending_up ROAS > 3.0

High ROAS Winners

Label your most profitable products for priority bidding.

bolt CTR > 5%

High CTR Products

Surface the products shoppers click most and lean into them.

trending_down ROAS < 0.5

Low ROAS Exclude

Pull money-losing products out of your feed automatically.

payments High spend

High Spend, Low Conversion

Catch budget drains before they eat into your margins.

Real Example

An Ad Rule In Action

See how product-level performance data powers smarter labeling.

High ROAS Winners

Top ROAS Winners

Automatically identify your most profitable products and label them so you can boost them across your campaigns.

IF ROAS > 3.0
THEN Set label = "Top Performer"
1,247
Products Labeled
+58%
Revenue Increase
Potential ROI

See Your Potential ROI

Illustrative results based on average customer performance.

payments
3.8x
Average ROAS
Up from 1.7x before MeshAds
trending_down
45%
Lower CPA
Reduce cost per acquisition
schedule
15hrs
Time Saved Weekly
Less manual feed maintenance
Integrations

Plugs Into Your Ad Stack

Pull performance from Google Ads and Meta, then push optimized labels and exclusions to your Google Merchant Center feed.

Google Ads Google Ads
Meta Ads
Google Merchant Center Merchant Center
Google Shopping Google Shopping
Success Story

"MeshAds increased our ROAS from 1.9x to 5.2x in just 60 days"

We were spending €50K/month on ads but barely breaking even. After switching to MeshAds, our ROAS more than doubled, and we're now scaling profitably. The AI catches opportunities and optimizations we never would have found manually.

JC
James Carter
CMO, OutdoorGear Pro

Put Your Ad Spend Behind Your Winners

One plan, unlimited products. MeshAds Professional is €39.99/month — Google Ads & Meta data, AI performance rules, advanced analytics, and alerts.

Get Started View Pricing